What’s a Brand Identity Board—and Why Every Product-Based Business Needs One
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Let’s cut to it—your brand’s vibe isn’t just “a vibe.” It should be intentional, strategic, and consistent across everything you do. That’s where a Brand Identity Board comes in. 🙌🏽
If your content feels messy, your colors are all over the place, or your audience is confused about what you do... it’s time to stop guessing and start branding.
1. So What Is a Brand Identity Board?
It’s your brand’s visual playbook. A Brand Identity Board pulls together the core elements of your brand’s personality and aesthetic, like:
- Primary + secondary colors
- Fonts + typography
- Mood + tone
- Photo + design style
- Product focus + keywords
Think of it as a cheat sheet for everything that makes your brand recognizable and scroll-stopping.
2. Why It Matters for Product-Based Businesses
When you’re running a product-based business, your visuals have to do a LOT of heavy lifting. Your customers can’t feel or touch your products until they buy. So what do they rely on? Your branding.
A Brand Identity Board helps you:
- Stay consistent across all platforms
- Build trust at a glance
- Save time creating content, packaging, and product listings
- Make your website and social media look clean, elevated, and clear
3. It’s Not Just Pretty—It’s Profitable
Strong branding drives sales. Period. People buy from brands they trust, and trust is built through clarity and consistency.
✨ If your brand’s all over the place, your audience will be too. But when everything aligns? That’s when people start saying, “Ooooh I LOVE their vibe!”...and clicking “Add to Cart.” 💸
4. What’s Included in byREDD’s Brand Identity Board
byREDD’s Brand Identity Board is custom-built from scratch based on your business name, your products, your mood, and your vision. Here's what you get:
- Curated color palette (3 primary + 2 accent shades)
- Font recommendations for headers and body text
- Image + visual style guide
- Brand personality keywords
- Packaging and product direction
This isn't Canva guesswork—it’s strategic branding with receipts. 🔥
5. You Need This If…
Let’s be real, this is for you if:
✅ You’re rebranding and want to do it right
✅ Your visuals don’t match your product quality
✅ You feel like your Instagram grid has no identity
✅ You’re DIY-ing but want direction from a pro
✅ You’re ready to elevate your business into a real brand
If your visuals don’t match your vision, it’s time to level up. A Brand Identity Board gives you the confidence to show up boldly and the clarity to stay consistent. Whether you’re launching, pivoting, or scaling—this is the branding glow-up you need.
🎯 Ready to get yours? Tap into byREDD’s Brand Identity Board and let’s build your brand on purpose.